[UPDATE: According to a tweet from The Verge’s senior editor Tom Warren, Xbox One X pre-orders will officially go live on the Sunday following gamescom 2017. The original story continues below.]
Although the Xbox One X was officially unveiled back at E3 2017 in June, Microsoft still has yet to put the high powered console up for pre-order. That should change soon, though, if a new update from Xbox head Phil Spencer is to be believed
When asked about an update on when Xbox One X pre-orders might go live, Spencer replied that Microsoft will have more to say on the matter tomorrow, August 17th. Whether that means fans will get a date for pre-orders is unclear at this point, but at the very least the studio could reveal when it will announce a date.
This isn’t the first time that Spencer has said that an Xbox One pre-order announcement was right around the corner, but this time there is a definitive date for the announcement. That announcement might simply be confirmation of when an official reveal will be made, but even that is better than the silence over the past few weeks.
We'll share more info on this tomorrow.
— Phil Spencer (@XboxP3) August 16, 2017
With Gamescom right around the corner, Microsoft has ample time to reveal new info about current games, to show off new games, and to build hype for the Xbox One X. Unfortunately, that release day hype for Xbox One X was slightly tarnished by the announcement that Crackdown 3 has been delayed until 2018. The open-world, power fantasy experience was supposed to be a major selling point for Xbox One X and a strong exclusive for the brand this fall, but clearly it’s not ready.
There is a lot of anticipation surrounding the Xbox One X, and pre-orders are likely to go fast during the initial launch. Even at $499, the demand for a console that can rival a PC gaming rig is high. Alongside a sleek new profile, the Xbox One X boasts 6 teraflops of power in its GPU and the promise of true 4K gaming, not up-rezzed content like the PS4 Pro and Xbox One S offer.
Truly, though, it’s the long term sales numbers – not the pre-orders – that most are curious about. Initial demand is always going to be high for a new console, but a $500, half-step console is not a common occurrence, and it will be interesting to see how Microsoft positions the device and whether gamers respond.
Right now, the Nintendo Switch is the hottest console on the market, and it doesn’t come close to rivaling the Xbox One X in terms of power. Games are what help sell consoles, and unfortunately Microsoft doesn’t have anything on its fall slate that will be a huge draw.