Help Blizzard help Japan! If you’re a World of Warcraft player, you can aid in the relief efforts for Japan and earn a little something for yourself in the process. We love win-win situations here at Game Rant.

Blizzard has introduced a new companion for WoW gamers, the “wild and noble” Cenarion Hatchling, now available in the Pet Store for adoption. It’s $10 to adopt the Cenarion Hatchling, but 100% of that money will be sent to American Red Cross’s Japan Earthquake and Pacific Tsunami relief efforts.

So, if you’re one of the millions paying the monthly subscription fees to be a part of the World of Warcraft community, throw down $10 to get yourself this pet and think of it as a badge of honor. If you’re a hardcore Warcraft player, you may recognize the Cenarion Hatchling as the twin to the Hippogryph Hatchling, a small non-combat pet that players could could only acquire through the ‘Heroes of Azeroth’ World of Warcraft Trading Card Game.

Here they are side-by-side, looking very twin-like:

Cenarion vs Hippogryph Hatchling

Hippogryph Hatchling (left) and Canarion Hatchling (right)

More pets the merrier, so go out and adopt one!

We applaud Blizzard on their efforts big-time here, especially for donating 100% of the proceeds. If we go back a year ago, Blizzard donated 1.1 million dollars to the Make-A-Wish Foundation through a similar effort where players could purchase $10 downloadable content, but some gamers found it questionable that at the time, Blizzard actually kept half of that money for themselves. Seeing as they’re already incredibly profitable and that the content wasn’t much, let alone relatively inexpensive to create, it wasn’t creating the the best feeling that they were making money off of it, so it’s clear they’re doing it all on the up-and-up this time and we support it!

You have from now until July 31st to purchase the pet and have the money go to the Red Cross, so head the Pet Store here and make a difference!

Follow me on Twitter @rob_keyes.

Source: Blizzard