While Ubisoft experienced a strong 2014 in terms of game sales with such games as Watch_Dogs, the French company also faced a number of struggles such as dealing with the severe technical issues Assassin’s Creed Unity launched with and even backlash over graphical downgrades. Earlier this week Ubisoft revealed some interesting sales data in terms of how their games sell on various platforms.
Surprisingly, it appears that the Xbox One is struggling to outsell it’s last generation console counterpart, the Xbox 360.
In a call to investors, Ubisoft confirmed that during the three month period from April to June, the Xbox One makes up 11% of Ubisoft’s total game sales. By comparison, the Xbox 360 has yet to even outsell it’s last generation counterparts as the PlayStation 3 and Xbox 360 also represent 11% of Ubisoft sales, respectively. With the publisher recently announcing that it’s no longer releasing AAA games on last generation consoles, it’ll be interesting to see how these numbers shift.
Interestingly enough, the PlayStation 4 is well ahead of other platforms and is even outpacing both Microsoft consoles combined. Sony’s console came in representing 27% of Ubisoft’s total game revenue, a fact which goes a long way to convincing third-party publishers that the PlayStation 4 is the lead console this generation.
Wii and WiiU sales came in at a combined 3% which was actually 2% higher than it has been in the past. PC sales continued a strong trend coming in at 23%, which Ubisoft noted was significantly higher than last year.
Regardless of the launch state for some of these games, Ubisoft enjoyed a very strong 2014 in terms of sales. Games like Far Cry 4, and Assassin’s Creed Unity sold extremely well with Ubisoft’s new IP Watch_Dogs also breaking sales records. Ubisoft is hoping to continue that positive sales trend later this year with Rainbow Six Siege and Assassin’s Creed Syndicate ready for launch in October.
It’ll be interesting to see if any of this data is supported by other publishers and if it’ll have any sort of affect for exclusive deals down the road. Gamers have already seen a bit of that this year as major games like Destiny and Call of Duty have partnered with Sony to offer exclusive/timed content on the PlayStation 4 first. Capcom’s arguably biggest franchise, Street Fighter V, is a console exclusive on the PlayStation 4 as well.