Gaming merchandise has steadily carved out a premium market in recent years. With a lot of gamers able to use their disposable income on the hobby, there is room for some extravagant purchases to be made. For example, the top-end collector's edition for Resident Evil Village, featuring a replica of Chris Redfield's coat, comes in at $1,800 USD, which is a price tag that seems high even for a game that is generating a lot of positive buzz. However, something like this pales in comparison to a mouse that Twitch streamer Jaryd "Summit1g" Lazar recently received.
Summit1g is one of the biggest names on Twitch, with around six million followers tuning in to watch the variety streamer. Once a competitive CS:GO player, Summit1g drifts between a few main games, with his most recent focus being the NoPixel RP server in Grand Theft Auto 5. With such a high profile on Twitch, Summit1g is a sought-after streamer for endorsements and sponsors, which is why it should come as no surprise that the viral hype marketing team at Finalmouse reached out with an unusual product.
The popular streamer showed off a diamond-encrusted mouse that appears to be a one-of-a-kind variant of Finalmouse's Starlight-12 God series mice. As Summit1g gave his Twitch viewers a look at the blinged-out mouse, his chat let him know the device is likely valued around $100,000 USD, making it more of an art object than a practical, everyday mouse. Summit1g said he would "lock it up in a safe every night," but as far as excessive gaming swag goes, this is right up there with a solid gold PS5.
When most gamers need only spend around $60 to pick up a quality mouse like the Corsair Sabre RGB Pro, or any of the dozens of affordable options out there, a six-figure mouse is outlandish. Meant to drum up hype for an upcoming product, put on display and likely never used, Summit1g's mouse will likely secure a prominent spot on camera for all to see during his upcoming streams.
While the entire point of the diamond mouse is to be excessive, there is still a strong luxury gaming segment where goods almost as wild as a $100K mouse exist. From gaming chairs retailing well over $1,000, to outerwear inspired by Death Stranding going for nearly $2,000, there is clearly a market for high-end stuff. Summit1g might not frag out with his new diamond mouse, but he will most likely put it on display with pride for all on Twitch to see.
Source: Dexerto