While many gamers tuned in to the Spike Videogame Awards in 2010, the numbers weren't quite what Spike was expecting - despite an entertaining, though somewhat questionable, awards ceremony.
While it was still a good experience, here's some things we think Spike should take a look at to ensure an improved round next year.
Some fantastic game reveals and a moment of sanity made up for a slue of lowbrow humor and some surprising guest choices - all in all, it was another round of the good ol' VGAs. But, in a world where videogames are often ridiculed for not being a form of art, relegated instead to a target for politicians and social critics to pin the problems of our culture on, the VGAs are an opportunity to celebrate the most creative developers and best experiences in the video game industry.
Let's take a look at 4 ways the VGAs can improve for future installments:
Show All The Awards
There were a ton of awards that the live show didn't even touch on - and only three of them were mentioned in a brief flash blurb during the show. How many of the above picture awards winners did you see during the show?
Since they made a big deal about Best Male Performance in a game (which host, Neil Patrick Harris, won), how come the award for Best Female Performance was completely ignored during the live show? Let's give the producers who worked hard on their games a moment in the spotlight, please - they've earned it, and we'd like to actually hear about it. You can check our complete list of VGA Awards here.
Lose the Random Presenters
While the VGA managed to pull in some presenter stardom, like Danny DeVito and Co. from It's Always Sunny In Philadelphia and AnnaLynne McCord from 90210 - neither of them fit in with what the VGAs are all about.
As a result, the jokes the respective groupings brought didn't mesh with the presentation. They're great in their own right, but viewers should be getting to see more videogame industry related people taking part in the action. Presenters like Chris Hemsworth (Thor: God of Thunder) and skateboard pro Tony Hawk are at least tied into the industry. Along those lines, Spike should really do this:
Get Relevant Presenters
When you're thinking 'who would be a good persona for gamers to identify with', why not veteran gamer Larry Hyrb or the self proclaimed Tony Stark of videogames, Cliff Bleszinski? Perhaps you could throw in EA Sports' Peter Moore, or even Sony's ridiculous, but amazing, Kevin Butler. Sure, these guys hail from related companies, but so do actresses presenting at the Golden Globes.
These are the people who have legit experience, from places like E3 and Comic-Con, and know how to incite the gaming crowd - while at the same time commanding respect. They are industry veterans, people who have proven their worth to the industry people in the audience.
All-in-all, they'd come up with more relevant things to say and gamers would be more excited to see them. It's a general win-win scenario, and hopefully one we'll see touched upon for next year.
Lastly, we have one of the biggest factors of all:
Keep The Dignity
I watched the VGAs in a room with a few non-gamers, and I was hoping to see a truly respectable performance throughout. However, when Olivia Munn referred to deepthroating a hotdog as "dedication," and Rutina Wesley spouted "I like sex!" in a one-liner seemingly written by a gradeschooler, I had to hang my head at the people representing my favorite hobby of all time.
Spike, we get that you're an edgy channel. That doesn't mean every gamer in existence lives to stare at boobs and hear boob jokes - especially at a moment where the world is watching and judging the industry as a whole. Keep the dignity intact, so that we can keep ours as well!
In conclusion, if Spike worked on these four areas, the 2011 Spike Videogame Awards ceremony would likely be the most brilliant spectacle yet, and a shining example of what gamers as a whole represent. There's a lot of extra potential waiting to be placed, and we can only hope they get edged out into the spotlight - and we do away with wiener jokes, which evidently isn't our favorite joke in the citadel.