Ninja Theory's Senua's Saga: Hellblade 2, a sequel to the hit 2017 game, was the first title confirmed for the upcoming next-gen Xbox Series X during The Game Awards 2019. While not much has been revealed about the new game since then, clearly the development studio is hard at work — though it has still found the time to attempt some viral marketing by releasing Senua-themed lenses for the social media app Snapchat.

The studio unveiled two Snapchat lenses Monday, one featuring calm face paint based on Hellblade: Senua's Sacrifice and the other with more angry warpaint based on Senua's Saga: Hellblade 2. One more lens has been released by the studio that turns fans into Nidhoggr from 2020's Bleeding Edge.

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In January Ninja Theory confirmed that the development team on the upcoming Xbox Series X and PC title is twice the size of the first Hellblade. With a bigger staff no doubt a larger portion of the work is going toward marketing and PR, which would explain why Snapchat has been getting so much love from the acclaimed studio.

While Hellblade 2 is not yet released, Ninja Theory has already announced Project: MARA, the experimental game it will be putting out after that.

Senua's Saga: Hellblade 2 is coming to the Xbox Series X and PC.

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Source: Snapchat Lens Studio