‘Rainbow Six Siege’ Could Be Ubisoft’s Best-Selling Shooter

By | 1 year ago 

During an investor’s call today, Ubisoft’s CEO Yves Guillemot unfortunately announced the delay of one of the company’s most anticipated games. Part of the Tom Clancy line of titles, The Division has continued to impress players since its reveal at E3 2013, but those hoping to finally get their hands on the game will have to wait a bit longer, as The Division has been delayed out of 2015 and into 2016.

With The Division out of 2015, Ubisoft is banking on a couple of its established franchises to bolster their sales for the year, mainly Assassin’s Creed Syndicate and Rainbow Six Siege. In fact, Ubisoft’s hopes for Rainbow Six Siege are quite ambitious indeed.

Guillemot expressed the possibility that Rainbow Six Siege will become the best-selling shooter in the company’s history. That is quite a bold statement, especially considering that, traditionally, Rainbow Six titles only sell around 3 million units, yet Ubisoft’s most recent big shooter, Far Cry 4, has sold over 7 million copies to date. Furthermore, Far Cry 4 was available on PS3 and Xbox 360, while Rainbow Six will not.

Ubisoft hopes to accomplish this goal by investing heavily into post-launch support for Rainbow Six Siege. They don’t believe that Rainbow Six Siege will surpass the sales of Far Cry 4 right away, but rather, it will reach that point over a long period of time, meaning they expect Siege to have a much longer life than most current games tend to do. As Guillemot himself said during the call, “It’s very important to consider that this game will continue to live for a long time as we will introduce new content on a regular basis because it will be a multiplayer game.”

Rainbow Six Siege -  Saving a hostage

What this translates to is that Ubisoft is not necessarily planning on pumping out more Rainbow Six sequels as the console generation goes on, but rather they plan on supporting the base game of Rainbow Six Siege with DLC and content updates in order to extend its life. This is a nice change of pace from the company, as their annual release schedules for franchises like Assassin’s Creed have not exactly done favors for their public perception.

This news may convince those unsure of the game’s extremely impressive gameplay trailer to pick it up. After all, this reassures consumers that their purchase won’t be immediately outdated by a new game in the series. However, the amount of content included in the package on day one is going to be paramount to the initial success of Rainbow Six: Siege, and expect to hear more about it at E3 next month, as well as news on the possible closed beta that is rumored to be taking place later this year.

Rainbow Six Siege will be available at some point in the fall 2015 for PC, PS4, and Xbox One. Rumors indicate that it will actually release specifically on October 16th, but a more concrete release date will likely come during Ubisoft’s E3 press conference in June.

Source: GameSpot