Reggie Fils-Aime, President of Nintendo of America, says that the Nintendo Switch is setting records within the United States every day. While Fils-Aime doesn’t cite any specific records which have been broken, he does compare the Switch‘s launch to the Wii, DS and 3DS. Those are each extremely successful platforms, which could imply that the Switch is on track to join them. Or it could just be Reggie taking advantage of a good PR opportunity.
Here’s what Reggie Fils-Aime said about the Nintendo Switch during his interview:
“The reaction to Nintendo Switch has been remarkable. Every day we’re setting new records from a US perspective, meaning today I can look back and see how I compare to the launch of the Wii or the Nintendo DS or the Nintendo 3DS and I’m setting sales records every day with the Nintendo Switch.”
Fils-Aime goes on to reference the success of The Legend of Zelda: Breath of the Wild, which by all accounts has an attach rate near one to one with Nintendo Switch purchases. He also notes its extremely high ratings with industry critics.
The Nintendo Switch’s early success is undeniable. The new console has been sold out at retailers across the United States since its launch on March 3 and will likely continue to be so for the foreseeable future. An analyst’s report prior to the Switch’s launch estimated 5 million consoles sold in in 2017. Nintendo’s estimates report at least 2 million sold in March alone. Meanwhile, Nintendo was so impressed by the Switch’s launch sales that they increased production of the console by two, from 8 million to 16 million, for fiscal year 2017.
By March 2018 there will be more Nintendo Switch platforms available than the Wii U has sold in its lifespan, with just 14 million shipped as of December 2016. It shows that Nintendo is willing to invest in the potential success of the Nintendo Switch and not just talk about it, that’s for sure. Keep in mind that even the Wii U performed well in its first months, selling almost 4 million in its launch month — more than the Switch, Wii, PlayStation, or Xbox One. One month isn’t enough to measure a console’s success, but Nintendo’s off to a great start with the Switch.
The Nintendo Switch is currently available for $299, though it’s in short supply.
Source: Fox News