There's no doubt that when it comes to YouTube content creators, MrBeast has long been among the most popular on the platform. However, that was underlined and bolded earlier this week when the streamer managed to surpass 100 million YouTube subscribers.
MrBeast has long been someone who has worked hard on his YouTube channel. There was a time, especially when he first started out in 2012, when he was really struggling to get eyeballs on his content. However, things really started to pick up in 2017, and MrBeast - otherwise known as Jimmy Donaldson - is now one of the biggest content creators on any platform in the world.
On July 28, MrBeast hit a YouTube standard that simply isn't seen all that often as just four accounts have more than 100 million subscribers. In addition, Donaldson is one of just two people who have individual accounts that have that kind of number, with the other streamer who can boast that kind of following being none other than PewDiePie.
The march to 100 million subscribers has been one that MrBeast has been counting down to for quite a while. Back in the early part of the month, he took to Twitter to announce that he was planning something special for what seemed like the inevitable day when he would indeed cross the impressive threshold. While Donaldson has made some expensive YouTube videos before, he boasted on Twitter that his 100 million subscriber celebration video is his most expensive yet. Of course, he also kept the details under wraps so there was something for his followers to look forward to when the time came.
Now that he's reached this particular milestone, it's hard to know just where MrBeast will go now. He's certainly managed to make a name for himself on YouTube thanks to his endeavors, such as his very own Squid Game production. It's possible crossing that incredibly impressive subscriber number has put a bit of a bullseye on his back.
There are definitely a number of other YouTube accounts that are aiming to hit that big subscriber tally. Still, it's quite impressive what MrBeast has done, considering that most of the other accounts that are knocking on the door are accounts that are aimed at something other than what Donaldson has made a name for himself creating. It will also be interesting to see just what kind of content channel becomes the next one to cross that goal.