Probably not surprising, Modern Warfare 3 set a new five day selling record, grossing a staggering $775 million in its first five days of release. The previous Call of Duty, Black Ops, had sold $650 million in the five day period it released last year.
It’s a very safe assumption to make that people like Call of Duty. This franchise has successfully set the record for highest selling entertainment property for three years running. To date, it has sold $6 billion dollars worldwide.
Modern Warfare 3 had a staggering first day release, becoming the biggest entertainment launch ever. Not just limited to its new game, the Call of Duty franchise continues to dominate the top spots on the top played games on Xbox LIVE, with Black Ops at #2 and Modern Warfare 2 sitting at #4. As you may have guessed, Battlefield 3 has earned the #3 spot.
Multiplayer being a heavy draw for most fans, players ended up logging over 7 million hours of playtime at the end of launch day. Let that sink in for just a moment… incredible, right? Our Modern Warfare 3 review did mark the online component as one of the better entries in the series and is a worthy follow up to previous games. Fans will probably continue to play Modern Warfare 3 for a long, long time, given its predecessor’s seat on the Xbox LIVE play list.
The sheer amount of players had given the Call of Duty Elite service some problems in the early stages. There were simply too many people playing for the service to operate properly. In a way, it can be seen as both a compliment and a negative. Beachhead Studios and Infinity Ward had anticipated a lot of players, but even a high estimate was still not enough.
While some people might groan regarding the incredible popularity of Call of Duty, it cannot be denied that the franchise has grown exponentially since the series first began on PC back in 2003.
What do you think of the series? Did you contribute to the $775 million earned in the first week of the game’s launch?
Modern Warfare 3 is available now for Xbox 360, PlayStation 3, and PC.
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