During the Star Wars Battlefront 2 microtransaction controversy last year, it was revealed that Disney is very protective with regards to how the company allows its properties to be portrayed in any form, including video games. It was recently indicated that the company was also previously rather sensitive about the depiction of Marvel characters in Marvel vs. Capcom: Infinite.

In a Twitch stream on Saturday, a streamer who had worked with Capcom to help promote the release of Marvel vs. Capcom: Infinite last year, revealed that Disney and Marvel had specific restrictions regarding the manner in which Marvel characters were allowed to be portrayed in promotional material. Particularly, promotional material was not allowed to show Marvel characters being beaten.

The streamer described working with Marvel as a “f***ing nightmare,” stated that his role with Marvel vs. Capcom: Infinite was helping create short introductory-style videos displaying the different types of basic and intermediate combos a player could perform with each character in the game. According to the streamer, Marvel did not want videos to show combos being performed on any of their characters, especially not by a Capcom character.

It is not all that surprising that both Disney and Marvel were so actively involved in deciding how their properties would be portrayed in Marvel vs. Capcom: Infinite promotional material. When Disney shut down its self-publishing video game studios in 2016, some previously involved with the studio suggested that the amount of micromanagement involved in the depiction of popular characters within prospective future titles hurt development. Because Disney needed to approve everything, games typically had longer production times and, thus, increased expenses.

While it may be easy to understand the idea that Disney wants its characters to be portrayed in a positive nature (particularly, with Star Wars and Marvel properties being as profitable as they are), some may view the desire to avoid showing Marvel characters being beaten up within a video game about fighting as somewhat extreme. It is safe to suggest that many who have previously bought any Marvel vs. Capcom title probably have seen such a good number of times.

However, with Avengers: Infinity War due to be released soon, perhaps both Disney and Marvel do not want anything to affect the imposing image they have built for their characters in their highly-profitable cinematic universe, as trivial as this idea may seem to some.

Marvel vs. Capcom: Infinite is available now for PC, PS4, and Xbox One.

Source: ComicBook