The first-person shooter Homefront, which was set for release in February 2011, has been pushed back to March 2011.
THQ is expected to take a loss this fiscal year and needs Homefront to succeed in claiming the attention of the gaming community. The company recently delayed Red Faction: Armageddon until May of 2011 and couldn't afford to push back this game any further than it did, with the fiscal year officially ending in March. With big titles like UFC Undisputed 2010 underperforming, contributing to the negative turn of the company, Homefront has the potential to improve things financially at THQ.
With the 'Future History' trailer, Danny Bilson, Head of Core Games at THQ, is already attempting to create an intelligent marketing strategy for the game in order to maximize appeal. THQ needs this game to be a major success and separate itself from the other options lovers of first-person shooters have.
Homefront is set in a fictional world loosely based on apocalyptic fiction. The premise is that in only 15 years, the USA has not only fallen but "is powerless to resist the ever expanding occupation" of the Greater Korean Republic (which is a united Korea under the rule of the North). The player joins the American resistance, "using guerrilla tactics, commandeering military vehicles, and utilizing advanced drone technology." The player will be at the center of all the action in this fictional future, immersed in the fabric of this dire situation the world is in.
Homefront already has some amount of buzz working in its favor after it impressed at 2010's E3. Obviously, the marketing department at THQ believe that March will put the game in a better space to perform well. In the crowded genre of shooters, Kaos Studios and THQ are banking on its intense gameplay and gripping story to create an experience that gamers can not come close to experiencing anywhere else. The game that excited its E3 audience with an incredible demo will need to even more exciting when it is finally released to the public.
Homefront is now slated for a March 2011 release on PC, PS3, and Xbox 360.