Following Fallout 76's less than stellar launch and the multiple controversies attached to the game–be it related to the canvas bag debacle or the security breach revealing users' personal info–there's no doubt that Bethesda has been having a rough time as far as public relations are concerned. Now, it looks as if the company may face yet another PR storm, as some fans of the post-apocalyptic RPG series are expressing their disappointment after discovering that $80 bottles of the licensed Nuka Dark rum inspired by the games come in plastic.

According to a post from the Redditor and Fallout fan known as Sardonyx-LaClay, the Nuka Dark rum is being shipped in plastic shells resembling the iconic Nuka Cola bottles from the games, which are used to house a plain glass bottle inside that holds the adult beverage. Sardonyx-LaClay and other fans have stepped up to voice their dissatisfaction with the product, as they claim the original mock-up designs for the drink had led them to believe the bottle actually housing the alcohol would favor the rocket-like shape of those from the games and be made of glass.

Bethesda hasn't publicly acknowledged the situation, but the company it gave license to manufacture Nuka Dark rum, Silver Screen Bottling Co. (SSBC), issued a statement regarding the Fallout-inspired product on its official website in an effort to assuage fans who purchased the adult beverage. As written by the COO, Sommelier, and product specialist of SSBC, Ryan McElveen, "This is a project we are extremely proud of and we are sorry that you feel that you were in any way deceived."

Those who bought Nuka Dark and believe that the Fallout-themed product isn't up to snuff can submit a form in the “Questions About My Order” section on Silver Screen Bottling Co.'s website right here. According to McElveen, "[Silver Screen Bottling Co.] will work to make it right" for those who decide to contact the company and let it know they aren't happy with their Nuka Dark order.

Taking all of this into consideration, it will be interesting to see if this state of affairs relating to Nuka Dark rum will have any impact on people's perception of the Fallout brand overall. Beyond the backlash to this particular marketing tie-in, it looks as if Bethesda at the very least still has plenty of work left to do in order to fully fix Fallout 76 itself. So, for the sake of the company and the Fallout fan community, one can only hope the multiplayer title's next update will start setting things back on the right track.

Fallout 76 is available now for PC, PlayStation 4, and Xbox One.

Source: Reddit