Activision releases a live-action trailer starring Michael Phelps and Danny McBride in order to promote its forthcoming game Call of Duty: Infinite Warfare.
As many gaming fans are likely aware, Activision is no stranger when it comes to enlisting the help of celebrities to star in promotional spots for its games. For instance, just last year the company hired actor Michael B. Jordan and model Cara Delevingne to have roles within Black Ops 3's "Seize Glory" live-action trailer, and it seems as if the trend of using famous figures in its advertisements is set to continue with Call of Duty: Infinite Warfare.
As seen in the trailer below for Call of Duty: Infinite Warfare dubbed "Screw It, Let's Go To Space," the footage features the Olympic swimming champion Michael Phelps, as well as the comedic actor Danny McBride (Eastbound & Down, This Is the End). The clip is directed by Peter Berg, and it suggests that 2016 is the worst of all possible years so far, which prompts people to abandon Earth in order to go to space and shoot it out among the stars in an escapist fantasy.
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Not only does the footage for Call of Duty: Infinite Warfare show some amusing moments such as Danny McBride calling Michael Phelps a "sea monkey," but also it provides fans with additional tidbits of information regarding the futuristic first-person shooter's contents. For example, it reminds gamers that Infinite Warfare's Legacy and Digital Deluxe Editions will have Modern Warfare Remastered. Not to mention, fans are given a heads up to pre-order the forthcoming title in order to receive the bonus of the Terminal map from Modern Warfare 2.
Of course, the most recent trailer for Call of Duty: Infinite Warfare won't be the only thing related to the game that's star-studded. As a matter of fact, the title itself will have plenty of recognizable faces from the realms of movies, television, and sports, with Game of Thrones' Kit Harington playing the main villain. Plus, UFC Featherweight Champion Conor McGregor is a part of the cast, in addition to world champion F1 racer Lewis Hamilton.
Beyond Call of Duty: Infinite Warfare's latest trailer, console fans were recently able to give the game a go during its second open beta for PS4 and Xbox One. Unfortunately, PC fans were left out of the test, as the platform never received a trial. Nevertheless, Infinite Warfare's lead multiplayer designer Joe Cecot stated that the feedback it received from the test period should eventually improve the title overall.
Taking all of this into consideration, it's safe to say that Activision and Infinity Ward are putting a lot of effort into keeping fans engaged with the Call of Duty brand by making sure Infinite Warfare is discussed as much as possible prior to its release date next week. So, should the sale figures of past entries in the franchise be any indication of the potential success for Infinite Warfare, then it looks as if the next game in the series could go on to capitalize on its status as one of the most anticipated games of the holiday 2016 season, and become a blockbuster upon its launch.
Call of Duty: Infinite Warfare is set to release on November 4, 2016 for PC, PlayStation 4, and Xbox One.
Source: Call of Duty — YouTube