Anyone who’s kept up with the development of Borderlands 2 is well-acquainted with its preponderance of firepower. They’ve heard about near-limitless gun creation, four-player co-op, new enemies and classes, and the concept of infinite upgrading.

In the new Borderlands 2 launch trailer – released by Gearbox today on the eve of the game’s release – everything being worked towards in the first-person shooter sequel gets one last bolt- and bullet-riddled montage to tantalize gamers. Tomorrow the untamed world of Pandora is open for business once more.

The two-minute minute clip again introduces us to Handsome Jack, the enterprising villain in charge of Hyperion Corporation and the main antagonist in the cross hairs of our new band of characters – Salvador, Maya, Axton, and Zer0. As the de facto leader on the lawless planet, Handsome Jack finds it within his populist nature to host gladiatorial games for his people. This serves as the opening for Borderlands 2, and the trailer shows how our victorious warriors end up betrayed, forsaken in the Pandora Tundra and left to the mercy of an approaching enemy horde.

It’s hard to stress the first impression of Borderlands 2 more than the trailer already does: Collect bazillions of guns (!!!)… kill bazillions of enemies… ideally while contorting into a badass stance and absorbing endless damage in the interim. But limiting the game to such a narrow description would also be incomplete.

Borderlands 2 Launch Trailer

Borderlands 2 fashions itself as an RPG as much as it does a first-person shooter. For all its action-packed, jovially soundtracked trailers, Gearbox has been adamant about the way their “Diablo with guns” sequel is expanding on the size, duration, and customization of its predecessor. Randy Pitchford, Gearbox’s CEO, wholeheartedly believes that uncapped, “infini-growth” allows for replayablity unparallelled by multiplayer shooters like Call of Duty or Battlefield 3, and that the Borderlands formula should be the envy of gaming industry.

In any regard – the revenge-fueled story shouldn’t be disregarded, either – we certainly came away impressed after our time with Borderlands 2 at E3 and PAX East earlier this year; you’ll hear if everything holds up as anticipated when we post our review in the coming days.

Ranters, do plan on picking up Borderlands 2? If so, will it mark a return trip to Pandora, or has the surprise success of the first title sparked an interest for stepping in now?

Borderlands 2 releases September 18, 2012, for PS3 Xbox 360 and PC.

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