The BioShock franchise has been very lucrative for 2K Games and it looks like the third game in the franchise, BioShock Infinite, will once again continue the trend. Analysts believe the game could sell millions of copies, with Mike Hickey from Jacobs Partners pegging the estimate at 4.9 million copies shipped, which equates to $221 million in sales.

Both BioShock games have surpassed over three million units sold to date each, bringing the series’ worldwide sales to date at just over six million copies.  The original BioShock was a sleeper hit, and the franchise has always sold best on the 360. Seeing as the only other huge releases for 2012 during the same quarter are Mass Effect 3, Ghost Recon: Future Soldier and Final Fantasy XIII-2 (with the former two launching in March and the latter in January), BioShock: Infinite won’t be launching in an overly saturated market like the 2011 holidays will be.  This will be a huge factor in determining the franchise’s success, coupled with the already well known and quality-associated BioShock and Irrational names on the cover.

What was not mentioned by analysts was the potential for DLC sales. BioShock 2 was supported by many DLC packs, including the critically acclaimed Minerva’s Den. If Irrational supports BioShock Infinite with quality DLC, the franchise will see even greater revenue.  And though it has not been mentioned yet, the inclusion of a quality multiplayer mode could see higher sales for the franchise as there are many people who do not care for single player campaigns.  This could in turn create more DLC content and revenue, like the Rapture Metro Pack for BioShock 2.

Bioshock Infinite 4.9 Million Sales 2

Both BioShock games are highly regarded by the press and gamers, a sentiment that Game Rant shares. Read our BioShock 2 Review to see for yourself.

BioShock: Infinite isn’t set to release until next year but so far the game is looking spectacular. The new environment is a fresh and welcomed change from the city of Rapture. Fans of the original BioShock are certainly excited to experience the full game when it launches next year.

Fans who found themselves disappointed with Bioshock 2 are most likely anticipating BioShock: Infinite now the Kevin Levine is at the helm. While BioShock 2 was a good game in its own right, many fans of the original felt BioShock 2 was unnecessary and do not hold it at as high of a regard as the original. With an entirely new environment, new characters, and new gameplay elements, BioShock: Infinite gives gamers a reason to be excited for the next installment in the franchise –  especially considering it’s E3 demo was arguably the best thing shown at E3.

The decision to give BioShock: Infinite full motion control with the PlayStation Move should open up the game to those who are looking for a new way to experience first person shooters, as well as for those looking just looking for something to do with their Move… The BioShock PlayStation Vita project that Levine mentioned at E3 should also help open up the franchise to more portable-centric players.

Bioshock: Infinite launches in early 2012 for the PS3, Xbox 360 and PC.

Source: Gamespot