Assassin’s Creed Origins was the most talked about game at E3 2017, according to newly revealed statistics. During the annual industry event, Ubisoft officially announced the game and confirmed that it is set in Egypt.

According to data released by ICO Partners, Assassin’s Creed Origins got the most coverage of any game at E3 2017. Almost 2,500 articles were published about the game during the course of event which is due to the game’s place in the Ubisoft and Microsoft press conferences, ICO CEO Thomas Bideaux says.

Thanks to the Xbox One X, the Microsoft press conference was the most talked about event of E3 2017 according to data revealed last week. Since the first Assassin’s Creed Origins gameplay footage was shown on the new Xbox One console, it makes sense that the game would feel the effects of that hype.

In second place is BioWare’s new IP Anthem, while Star Wars Battlefront 2 sits in third. For several months, fans had been champing at the bit for news about the BioWare game, so the interest is no surprise. No doubt, the comparisons between Anthem and Destiny 2 will have also helped.

Which game won E3 2017 data

As for Star Wars Battlefront 2, many have been waiting to see if EA and DICE can deliver on promises to create a fantastic single player mode to compliment its multiplayer gameplay. The amount of articles about the game suggest that the game is making the right noises so far. The game also had the most watched trailer of the event.

Fourth place went to Bethesda’s fantasy RPG, Skyrim, which got almost 2,000 articles due to the announcement of Skyrim VR for PlayStation VR and Skyrim for the Nintendo Switch. Meanwhile, Destiny 2 landed in fifth place with less than 2,000 articles published about it. Given that Bungie had already released a lot of information about the game prior to E3 2017, this may not be such a huge shocker.

The ICO Partners data may not necessarily translate into sales for all of the games included in its data. The announcement of Assassin’s Creed Origins may have been exciting, but it’s also a huge game with many features, meaning that more coverage was to be expected. Plus, four of the 15 games that ICO included in its data will not be released until 2018 or beyond, meaning that any E3 2017 hype could have fizzled out by then. Nonetheless, the data is still incredibly interesting.

Assassin’s Creed: Origins launches for Xbox One, Xbox One X, PlayStation 4, PlayStation 4 Pro, and PC on October 27, 2017.

Sources: ICO Partners

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