Ubisoft CEO: New 'Assassin's Creed' is The Franchise's 'Biggest' Game Yet

Assassin's Creed 3 will be the biggest to date

Shortly before the release of Assassin's Creed: Revelations last November, Ubisoft CEO Yves Guillemot confirmed that the next game in the popular series, what we assume is Assassin's Creed 3, would hit store shelves and digital libraries in 2012 presumably around the holiday season. While it's still anyone's guess as to how the series will continue without Ezio, Guillemot has now stated that Assassin's Creed 3 will be the 'biggest to date' for the popular series.

Since the release of Assassin's Creed 2, Ubisoft has successfully launched a new Assassin's Creed game every year, almost to the day. When this new Assassin's Creed launches however, it will be the first installment since 2009 that will feature a new protagonist, moving the series away from the popular Florence assassin, Ezio Auditore, whose in-game story ended in Revelations and whose life came to a peaceful end in the short film Embers.

Guillemot has extremely high hopes for Assassin's Creed 3, as does Game Rant, with the aforementioned title ranked #7 on our 25 most anticipated games of 2012 list. While releasing a game every year has raised the obvious question about continued game quality for the series, Guillemont is not worried about brand dilution.

"Assassin’s Creed is an incredible franchise and there are a lot of expectations that it will continue to grow. We are pleased with our continued success so far: in the US, Assassin’s Creed: Revelations was a Top Ten title for the entire calendar year, which shows that the demand is definitely there. We think that delivering regular instalments and expanding the brand to other platforms will continue to satisfy the demand, while at the same time attracting new fans. And we’re confident that the next instalment of Assassin’s Creed will be the biggest to date."

Considering that Ubisoft has already stated that the series could feasibly go on forever, as long as there is no worry about diluting the brand and there is always a fresh, new take on future installments, it will be a welcomed, annual tradition to see a new Assassin's Creed game on store shelves each holiday season.

We have already compiled a list of what we want to see in Assassin's Creed 3 (and Ranters blew up the comments with their own ideas too!) which will conclude the story of Desmond Miles; suffice to say the 2012 holiday gaming season can't get here soon enough for Assassin's Creed fans, especially considering the timing of its expected release date and its implications with the game' story being based in 2012 and revolving around the end of the world.

Ranters, is there anything else you want from Assassin's Creed 3 that hasn't been mentioned yet? What do you think Ubisoft means by "biggest to date?"

Assassin's Creed 3 will be released during the 2012 holiday season for PC, PS3, and Xbox 360.


Follow me on Twitter @mattrowland1

Source: MCV


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