While it may not always be the most popular kid on the block, it's hard to deny Activision's influence on the games industry. The publishing powerhouse owns tons of different game studios and IP, giving them the power to delight, and disappoint, millions of gamers worldwide. Luckily, it appears the company is now looking to bring some entirely new games to the market, along with sequels to their older stuff.
In an investor call, Chief Operating Officer Coddy Johnson explained that the company was still heavily invested in its existing IP, though it also has "new IP projects" for each of its businesses, which include Blizzard and King, as well as Activision. However, that doesn't necessarily mean that all new ideas will ever see the light of day. It's possible project could get canceled due to low quality or other restraints, but it is exciting to imagine what Activision could potentially be bringing to the table.
On top of new games, Activision is still pursuing its existing property. The call specifically mentioned the success of Crash Bandicoot N. Sane Trilogy, which managed to sell more than 10 million copies. Robert Kosich, Activision's publishing president, told investors to "stay tuned for some future announcements" and further elaborated that the company is seeking to go "beyond just pure remasters." This means that there may be new adventures for the likes of Crash and Spyro, as well as any other characters that Activision decides to bring back from the grave. Gamescom is right around the corner, with big games like Elden Ring already confirmed to be shown off there. It's not too much of a stretch to imagine Activision may have a thing or two to announce at the conference.
The possibilities of what Activision could bring to the market are pretty much endless. The company has the power to pick up pretty much any property it wants, and it already owns some of the biggest titles out right now. Call of Duty: Modern Warfare will likely be its biggest fall launch this year, but there's still a lot of cool stuff on the horizon. It's also nice to know that the company still sees value in its older property. Meanwhile, Sam Fisher has been reduced to guest appearances and the occasional Splinter Cell tease.
Activision's words will also likely instill some hope in Blizzard fans, who have been anxiously awaiting news about Diablo 4. Blizzard went on a hiring spree for an unannounced Diablo project, and Activision's wording definitely makes it seem like it could be a possibility. Plus, Blizzcon is right just three months away, which would be the perfect time for a new announcement.