‘Xbox 8′ Is a Better Name For Microsoft’s Next-Gen Console

Published 2 years ago by

Is Xbox 8 the Xbox 720 next-gen console

Remember when we first heard the official name of the Xbox successor? The “Xbox 360″ was not the 360th model, it was a marketing ploy to have a higher number in the title than the “PlayStation 3.” Xbox 2 just sounds so old and inferior in comparison, right?

With the next-gen Xbox – currently codenamed Durango – likely being unveiled next year, what name will Microsoft go with? Will it go with a subtitle or continue the trend in numbered systems and use something like the “Xbox 720“? How about something simpler like the “Xbox 8″? The latter of which Microsoft now owns a few domains for.

According to Fusible, Microsoft recently won a dispute against someone holding a variety of Xbox-related domains which included XboxPhone.com, XboxTablet.com, XboxLiveTV.com, XboxCompanion.com, Xbox8.us and Xbox8.org.

With the Microsoft Surface featuring integration with Xbox and Windows 8, not to mention the recently announced SmartGlass technology allowing for companions apps for all things Xbox, these domains all have understandable purposes. That is, assuming “Xbox 8″ has a deeper meaning.

What it likely refers to is Windows 8. We know Windows 8 includes Xbox Live (and hence, it’s an integral part of the upcoming Windows 8 powered Microsoft Surface tablet) and reports over the last year point towards the next-gen Xbox running Windows 8.

Microsoft Surface Tablet

Using the smaller, sleeker and more sensible name “Xbox 8″ would be a smart move by Microsoft. We’re already seeing signs of Windows 8 integration with Xbox, with the larger focus on expanding media entertainment on the Xbox 360, from a growth in TV content to the addition of Internet Explorer. If Windows 8 PCs fully run Xbox Live and if the Xbox 720 (Xbox 8?) runs Windows 8, could it be the first fully cross-platform console? Could PC gamers and Xbox 8 gamers play the same games via digital content? Why not?

The name Xbox 8 – even though such a console would only be of the 3rd generation – works if the console runs on Windows 8. Do you dig that name?

Our own Brian Sipple jokingly mentioned that if you turn the 8 sideways, it represents infinity and that would allow for some neat marketing gimmicks and logos. Side-note: The flagship of Halo 4 is called the UNSC Infinity. Just saying.

If Microsoft wants that name, they’ll have to go after the Xbox8.com domain, which is owned by someone in China. For more on Microsoft’s next-gen document, check out the details from the official leaked Xbox 720 document.

Follow Rob on Twitter @rob_keyes.

Source: Fusible

TAGS: Microsoft, Xbox One

  • Ace

    Yea I was thinking infinity too, you could have in the ads this transition a lot, 8 -> ∞, and vice-versa.

    • http://gamerant.com Rob Keyes


    • UnbuildTheGame

      “Xbox Infinity” also sounds good, in my opinion.

      • IchiYamamoto

        XBox Infinity does sound alright. Though, that’ll leave problems for the fourth generation XBox. How do you beat Infinity?

        • josh

          well first xbox infinity then the next one could be xbox infinity squared but after that shit just gets weird cus infinity cubed don’t sound kool unless that xbox was a cube kinda like the game cube but better could work

        • bententen

          I guess the next one would be called ‘Infinity & Beyond’, or just

          • Valisk

            And the mascot will be Buzz Lightyear.

  • Tay

    That would be sweet! 720 wouldn’t be bad but after that it would just get silly so it’s best to stop that now lol.

  • Jonni

    Great article, I think Xbox 8 would be better than 720 that’s forsure. And yeah that infinity thing would definitely help lure people in, especially with a PC/windows 8 integration.

  • Matt

    I like that connection between Xbox and Windows 8 forming Xbox 8, however, I think many people would be confused as to why it’s named that since it’s not the 8th Xbox.

    • http://gamerant.com Rob Keyes

      I don’t think they will. There’s only one new Xbox and it’ll be the thing marketed with Windows 8 and the new logo.

      There’s certainly on confusion between Xbox 8 vs. Xbox 360 as there is between Wii U and Wii.

    • COREY_1993

      why was it called 360?

      • Ace

        Because it was going against the Playstation 3 so to make it sound on par…they went with 360 instead of Xbox 2

        • bententen

          Make a lot of sense.

  • yea

    That will piss off xbox owners because pc gamers will always beat them (keyboard/mouse > xbox controller), untill hardcore xbox fans switch over to k/m

    • http://gamerant.com Rob Keyes

      Unless they allow it with there being Internet Explorer and SmartGlass.

  • Valisk

    Doesn’t really matter, everyone will simply call it “Xbox” or “the Xbox” anyway.

  • t

    in your dreams

  • http://www.the-voices.net Shane

    I like 720 better. 8 just doesn’t sound right.

  • avatar

    I can imagine the next Battlefied being played on this console!

  • http://www.be.net/therustedpixel pauly

    Microsoft called the xbox 360 cos they knew Sony were bringing out their next cosole with a 3 in the title. They had to come up with a clever name with 3 in the title…enter 360. They could then sell it on the idea of encompassing, circular, involving etc and the design of the packaging reflected this. It was a great move.

    If they call the next cosole the 720 I just wont buy it. Its beyond idiotic. Hmmmmm the xbox 360 doubled yeah lets call it the xbox 720. They wont call it the xbox 8 either just because of windows 8. They came up with an unusual name for their up and coming pad.

    It will be a name people wont expect….I HOPE!!!

    • Pseudobass

      “Surface” wasn’t an unusual name for their tablet. They stole their own name from a previous generation table top system. They were very unoriginal on that front.

    • John

      So you’re not buying the Xbox 720 (maybe), the next generation console, because you don’t like the numbers…

    • SweetSchism

      So you won’t buy the next console if they use a name you don’t like? Now that just seems beyond idiotic to me.

  • john Smith

    You heard it here first. the xbox 720 official name is XBOX LOOP!!!!!!!

    • Matt

      What are you smoking? Microsoft hasn’t yet released the official next-gen Xbox name. Loop is just a codename.

  • Isaac

    I find it rather funny that he said that oh i’m not gonna get it because its called 720. Wow i’m done lmao

  • I do Not know

    how about Zbox that sounds cool it would be a big change but i think it would work better idk they will figure somthing out when it comes out.

  • Steve

    To be honest the first thing that came to my mind was that they would call it Xbox 8 because it is the 8th generation of gaming consoles. Xbox 360, was the 7th in the long line of gaming history. So implementing an 8 makes sense when looked at in this light. Needless to say, Microsoft would not be so shallow and miopic in their resolve to pick a name that rests in this alone. Hence, their name would more than likely include allusions to other such references, such as Windows 8 and the like. Just my 8 cents.

    • bententen

      They should call it Xbox-IB, for ‘infinity & Beyond; then they can have commercials where a kid’s grandmother is looking over his shoulders while he’s playing Halo 5, as she’s seeing all the action, says to herself, “Xbox-IB…D”, and just as she start to say the D word, they cut to a full screen view of the action in Halo 5, along with scenes from Assassin’s Creed 4 and a little of Star Wars Unleashed 3, then fades to the Xbox logo, with a slogan like, “X’n the box” or “Xbox me” or “Now Lets Play” or something like that.

  • Impaler

    Infinity + 1…+2…+n

  • Scott

    They wouldn’t HAVE to get xbox8.com. How often do you go to xbox360.com? Nope. Xbox.com is really all that matters.