Square Enix Responds to GameStop’s ‘Deus Ex: Human Revolution’ PC Recall

Aug 25, 2011 by  

Deus Ex Square Speaks Out
Yesterday was a rough day for PC gamers struggling with their humanity, and augmentations, at a local GameStop.

With the morning’s breaking news that GameStop management had ordered employees to open retail versions of Deus Ex: Human Revolution and remove the bonus OnLive code that would grant purchasers an additional copy of the game, things didn’t look good for the mega retailer.

Things got worse as management came back and said to remove all PC copies of Human Revolution from the shelves. With the report explaining that the OnLive codes were in direct competition with GameStop’s own digital media service, Spawn Labs, all of the unopened copies of the game were to be sent back Square Enix.

It wasn’t until today that Square Enix finally made a statement on the situation… and surprisingly the publisher took some heat off GameStop’s back.

“As part of Deus Ex: Human Revolution‘s boxed offering on PC, Square Enix included a third party coupon. GameStop was not made aware of this inclusion and Square Enix respects the right of GameStop to have final say over the contents of products it sells and to adjust them where they see fit in accordance with their policies.”

While it’s somewhat a surprise (albeit a good one) that Square Enix is shouldering some of the burden, that doesn’t mean that GameStop is in the clear. Yesterday, while the scandalous news spread, past and present employees began to speak up over the company’s policies – including the ability to “borrow” games before release for an undisclosed amount of time, pricing for refurbishing new and pre-owned titles, and so on.

It’s been a long-standing argument that GameStop is simply too big for its own good, and the recent incident may be the proof. If their reaction is to thwart potential business competition before it even exists (remember that we still don’t know what Spawn Labs will actually be), then something may very well have to change.

Let us know what you’re thinking – do you shop at GameStop? Is the recent news enough to get you to think twice about making purchases at the retailer?

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Source: Kotaku

Follow Will on his Facebook and Twitter@ Ayreesfoxx.

25 Comments

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  1. It’s nice to see Square Enix get involved in the conversation, especially with them supporting GameStop’s decision. I can understand why people may be upset, but would they still be complaining if the games had been shipped to GameStop without a coupon in the first place?

    Also, it seems the future of Spawn Labs is GameStop Impulse, a similiar download-and-streaming service that will compete with OnLive. More from GameStop: http://www.gamestop.com/gs/landing/impulse/

  2. im still shocked over it. ive never been a deus ex fan but to pull an entire game from youre shelves? i hope the guys who preordered it at least got the game.

  3. Ok, about the borrowing thing. It’s been a while since I worked at game stop, but they do allow the borrowing of games. When I started there, this included new titles, but by the time I left you could only borrow used games. I don’t know if they’ve changed in 5 years, but I would hope that rule stayed.

  4. Personally, I think Square Enix should have pulled ALL of their products from Gamestop. There is no excuse for what they (Gamestop) did. Even if their service was up and running there would have been no excuse since this game would not have been on their service.

  5. I think it’s pretty shady. I mean, it’s additional content they were removing. It would be different if all the stores were doing it, but with one store, it’s like some people paid full price for less than all of the content. But when has Gamestop ever been about the customers anyways?

  6. gamestop always makes me nervous, I know people that have had their preorders bumped off the list for some employes friend. This just makes me want to shop there less.

    • ive never had a problem at all with gamestop. i love shopping there. but when i move on completely to pc gaming ill just preorder a game from steam

      • Other then a clerk thinking it would be impossible for me to get a copy of halo 3 unless if i preorderd it i haven’t had a problem with game stop ether. o the dirty look he gave me when i walked in the next day and they had a ton of copies of halo 3 available to every one.

        Besides unless if its the extremely limited collectors edition that sells out fast like mass effect 3. I never preoder and it is sad when people fail to realize that there is a reason why consoles sell out fast and not video games.

  7. I stopped shopping there when one cashier told me he played the game and my disc I was buying “new” before it came out. And he laughed about it. It was the first time I walked away from a transaction in my life.

  8. I was in complete awe when I first read about Gamestop’s actions. I’m no business man, hell, I’m not even a business major, but pulling a stunt like this is just far too cutthroat! The last thing we need is a bunch of distributors and retailers to be squabbling (as if EA being petty with Valve/Steam wasn’t enough).

    All in all, can’t we all just get along?

    • well apparently so if square enix is siding with them.

  9. Square is being the “better man” in this fiasco with a mature stance on the subject.

  10. think twice about shopping at GameStop? Where else can I go?

    • There’s this wonderful thing called the internet…

  11. In my eyes once you open the packaging the game becomes used. Just try buying a game/DVD/CD taking it home, opening it up, and then trying to return it. It’s not gonna happen.

  12. I think it’s safe to say that Gamestop is a virtual monopoly and people are just all to willing to compete with it. I live in Mobile and EVERY SINGLE other gaming dealership has been wiped out by Gamestop, leaving it the only “store” I can shop at. It doesn’t help that EVERY game that is released is giving gamestop the virtual blow job (literally) with free dlc for pre-ordering specifically from them. This is corporate felony and I hope that Gamestop has it’s legs cut from under it to allow other FRIENDLY competitors to come up for air.

    • dude you can buy games at walmart and best buy. best buy is starting their own used game system.

  13. Last week, I moved all my preorders from Gamestop to either Best Buy or Amazon. BB has game trades, a better reward system, and is giving $100 in store credit after you preorder and buy 5 games. No reason to go to Gamestop for me – the DX scandal (and I got my DX from Gamestop) just confirms it.

  14. Onlive is a threat to game stop. I am not surprised even though i do not think Onlive will last long at.

  15. So gamestop execs are a bunch of scumbags and best buy employs 90% lazy jerks. So where the hell do I get my games now? Is toys r us still open?

    • man i keep forgetting that they sell games! yes but i dont know about preorders.

      • Yes, BestBuy does pre-orders, and I believe they give you 800 RewardPoints (=$10) for pre-ordering (well, they do it in Canada, not sure about the US.)

        I work at EBGames; Canadian stores do not allow “rent”, it’s not part of our benefit so we are completely clear. But I do think that our store policy can be quite terrible at times. Why on earth isn’t price match part of our service?? It also happened a few times where we weren’t notified on new promotions that appeared online, and our stores aren’t connected to the internet so we couldn’t check and honor the promotions.
        Customers were unhappy, and we were confused. You’d think that a store as big as Gamestop/EBGames would be more organized. Nope.

      • I work at a toys r us for the discount and they do some preorders but don’t get any of the free DLC perks that you would get from ordering through best buy or gamestop. They also do trade ins and sell used games and some stores. Just wish they would start selling PC games again.

  16. Gamestop is a criminal organization. They buy your games from you for almost nothing and sell it close to the price of a new game. Stop trading stuff in a just sell your games online. I got nearly the same amount of money back selling my games online for cash then I would have ever got from Gamestop.

  17. I don’t shop at gamestop anymore. If I’m looking for new games, I go to best buy where I can use my reward zone card to rack up points to get gift certificates or other retailers. The bonus content is not enough for me to go reserve a game at Gamestop anymore. If I want a used game, I simply go through ebay, amazon, or Craigslist and likewise if I’m looking to sell my games (a rarity). Gamestop charges WAY too much for used merchandise, and gives WAY too little for trade-ins. Why would I want to pay 4 dollars less for a used copy, if I can just pay the extra 4 dollars for a new one. I understand that’s their mentality, but it’s ridiculous, and anybody falling into that trap is just feeding the monster. I’ve had plenty of friends that have worked for gamestop and hate their policies, and the way they run the stores. It’s a clique run store, so good luck getting a job there if you don’t know or do “favors” for anyone that works there. And the borrowing games before they come out business still goes on there whether the company wishes to acknowledge it or not. Their bad business decisions and monopolistic business style has gone on for far too long. Gamestop should be put-down like a rabid dog.

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