It may not be the outing most people were expecting from the guy, but it is one fans of a certain popular social drawing game will appreciate. In a bizarre move by developers OMGPOP, American Idol host Ryan Seacrest was given an early version of Draw Something 2.
OMGPOP, who designed the original Draw Something, was bought last year by Zynga. This was met with some mixed reactions from both fans and staff. Lately, Zynga have been struggling to keep up with the shift of social games from desktops to mobile devices and it seems like they believe the best course of action is to absorb already grounded companies. And if absorbing them doesn’t work, why not just copy the idea from someone else?
With the upcoming Draw Something 2 they either strategically gave Seacrest the game in an attempt to get a celebrity endorsement or perhaps they’re just big fans of American Idol. Either way, Seacrest was happy to promptly jump on Twitter and talk about the new game stating:
I somehow convinced them to give me
#DrawSomething2 first…this may be the best Mariah & Randy have ever looked.
Indeed. The drawing might be a little too good to convince many that it was his work, but that’s neither here nor there. The Tweet was immediately followed up by Dan Porter, CEO of Zynga, who confirmed the sequel to one of the fastest selling mobile games ever was “coming soon.”
For those who may have forgotten, Zynga were responsible for popular Facebook game Farmville and offer free-to-play games monetized via microtransactions. Draw Something lets players purchase coins to unlock colors, bypassing the need to grind through lots of drawings to earn the digital currency. For the sequel, Zynga had the courtesy to slap a price tag button right at the top for everyone who wants to keep on giving. Why beat around the bush, right?
The new controls show a variety of new swatches and options, such as the always popular leopard print. Grrrowl. It’s not clear what players will be limited to without forking over the extra dough or if there are other ways to unlock content, but it is clear Zynga wants them to know how easy it is to pay up. Sure, it’s only 99 cents, but that 99 cents is a gateway drug.
Stay tuned to GameRant for more Draw Something 2 details as they come, and possibly keep watching Ryan Seascrest’s Twitter for more upcoming game announcements.
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